Craft Site

Pricing

Plain prices. See your concept first.

Every project starts the same way: I design a homepage concept for your business before you pay a dollar. When you love it, this page is what it costs to make it real and keep it running.

Wondering what yours would cost?

  1. Projects start at $1,200 and go up with what the site actually has to do.
  2. A simple site that presents your business properly sits near the start.
  3. Booking, ordering, member access, a store or an integration is where cost moves, far more than the number of pages.
  4. Would rather not pay up front? Pay monthly instead.

Every project starts with a free homepage concept, so you will see the thing before you pay for it.

The build

Quoted to the work, not to a page count.

One-time. 50% of your final project total to start, the remaining 50% when it goes live. Two revision rounds included in every project.

A custom website

from $1,200quoted per project, one-time

Every build is scoped and quoted on its own. You get one fixed number in writing before any work starts.

  • Designed for your business, not filled into a template
  • Built for phones first, fast everywhere
  • Your Google Business Profile pointed at it
  • A simple editor for your words and photos
  • Two revision rounds included

A week to a month once I have your content, depending on scope.

What decides your number

Page count is one of these, not the whole of it. A three-page site with booking, member access, integrations or custom functionality can take more work than a seven-page brochure site. That is why I quote the actual scope instead of pricing by page count.

  • What the site has to do: booking, ordering, quoting, member access, gated content
  • Integrations: the tools you already run on, connected properly
  • Ecommerce: products, checkout, shipping, tax, catalog size
  • Custom interactions: anything built rather than configured
  • Content volume: how many pages, and how much of each is unique
  • Migration: moving an existing site, its content and its links
  • Backend and data: anything that has to store, sync or calculate
  • Design complexity: how far the look is built from scratch

From means from. $1,200 is where projects start, not what they all cost. Your concept comes with your exact number, fixed in writing before anything begins.

How you pay. 50% of your final project total to start, the remaining 50% when it goes live, by card through Stripe. The deposit is always half of your final project total, whatever that total comes to. Two revision rounds are included; more are quoted before I do them. Timelines are estimates and start once the deposit is paid and I have your content.

After launch

Care keeps it fast, safe and current.

Sites die because nobody looks after them. Care is how yours doesn't. Month to month, cancel by email, two months free if you pay for the year.

Care$59 / month, or $590 a year

  • Hosting on Cloudflare's network
  • Security updates and daily backups
  • Two small edits a month: hours, a price, a photo, a special
  • A person to email when anything comes up

Care+$89 / month, or $890 a year

  • Everything in Care
  • Unlimited reasonable edits, so your site always says what's true today
  • Seasonal refreshes: new photos, a new menu, a new service page section

Or pay monthly

Nothing down, $249 a month.

This is a way to pay for the Business website above, not a different site. Same build, same craft, spread over twelve months with Care included from day one.

Or spread it out

$0 down. $249 a month.

A three to five page website plus Care, paid as twelve monthly payments instead of a deposit and a balance. Same craft, built the same way. If you need more pages than that, I will quote you the Business build instead and you can still pay half up front. It takes twelve payments to own it and there is no lock in, so you can stop whenever you want. After the twelve, you are simply on Care at $59 a month (or $89 on Care+) and can cancel any time. The site is yours once the twelve months are paid. You can stop future payments at any time. If you cancel before the 12 build payments are complete, ownership has not transferred yet and I'll contact you about next steps before anything changes with your site. Want Care+ from the start? $279 a month.

$249a month for 12 months, then $59

  • Business website, built and launched
  • Care included from day one
  • Twelve months, then month to month; cancel any time after that by email

Nothing is charged today. The next screen is a few questions about your business, so I know what I am building before either of us talks about money. Full refund any time before your first full draft.

Add-ons

Quoted up front, never a surprise.

Most sites need none of these. When one makes sense, it's on the quote before I start.

Extra page beyond the package$250 to $400
Extra integration (a second booking tool, a loyalty program, a payment link)$150 to $300
Copywriting from scratch when you have no words to start from$300 to $600
Rush when the calendar can't wait+10 to 20%

Questions

The honest answers.

Why do I see a concept before a price?

Because a price means nothing until you can see what you'd be paying for. I design a homepage concept for your business first, at no cost. If you love it, the packages on this page are what it costs to build the real thing. If you don't, you owe nothing.

Do I own the website?

Yes. The design and the content are yours once the build is paid. If you are on Care I keep hosting it and looking after it; if you ever want to take it elsewhere, I hand it over. On the monthly plan, that's once the twelve months are paid.

I already have a website. Is a redesign the same price?

Yes. A redesign is priced by the same packages. I start from your current site and your photos, and the concept shows you the difference before you decide. More on redesigns here.

Can I change things myself?

Yes. Every site comes with a simple editor for your words and photos. You never have to log in to anything, though: on Care, you email me the change and I make it.

What's not included?

Custom apps, social media management, and promises about Google rankings. Where a good tool already exists (Booksy, OpenTable, Square, Calendly, Shopify), I connect it to your site rather than rebuilding it. Photography, extra pages and from-scratch copywriting are quoted up front as add-ons.

How do I start?

Tell me about your business on the start page and I will design your free homepage concept. When you're ready, 50% of your final project total starts the project and the remaining 50% is due when the site goes live. Two revision rounds are included.

Free, first

See your business as a Craft & Site.

The concept costs nothing. The price is on this page. The decision is yours.

No long term contract: Care is month to month, and the monthly plan is twelve months then month to month. You can have every dollar back any time before I send your first full draft.